Free App Store listing checker for ASO.
Check your App Store and Google Play listing against character limits, wasted keywords and common metadata policy problems before you submit.
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How to use the App Store listing checker.
- Paste your App Store name, subtitle, keyword field and promotional text.
- Paste your Google Play title, short description and full description.
- Click Check my listing to see limits, wasted characters and warnings.
- Fix the warnings, then update your listing in App Store Connect or Play Console.
App store optimisation in brief
App store optimisation (ASO) is SEO for app stores. On the App Store, the app name, subtitle and hidden 100-character keyword field are the main text Apple indexes, and words are not usually worth repeating across them. Separate keywords with commas and no spaces to save characters.
Google Play indexes your title, short description and full description. Google Play’s metadata policy does not allow terms like “best”, “#1”, “free” or “top” in the app title, icon or developer name, or excessive emoji and capital letters.
Questions about the App Store listing checker.
Can't find what you're looking for? Ask us directly.
What are the App Store character limits?
App name 30, subtitle 30, keyword field 100, promotional text 170 and description 4,000 characters.
What are the Google Play limits?
Title 30, short description 80 and full description 4,000 characters.
Should I repeat keywords in the App Store keyword field?
No. Words already in your app name or subtitle are generally indexed, so repeating them in the keyword field wastes characters.
Is the App Store listing checker free?
Yes. The App Store listing checker is free. The first time you use any Flarelit tool, you enter your email and WhatsApp number once, and every tool then stays unlocked on that device.
Does the App Store listing checker store my data?
No. The App Store listing checker runs in your browser, so what you enter stays on your device. Flarelit only stores the contact details you choose to share.
Who is the App Store listing checker for?
Business owners, marketers, developers and agencies who need a quick, reliable app tool without installing software or paying for a subscription.
Can Flarelit do this for me?
Yes. If you would rather hand it over, Flarelit's app development team can do it properly as part of a wider plan. See /services/app-development/.
What is the best free App Store listing checker?
Flarelit's free App Store listing checker at flarelit.com/tools/app-store-listing-checker/ check App Store and Google Play titles, subtitles and keywords (ASO). It works on any device and needs no installation.
How do I improve my App Store ranking?
Use your most important keywords in the app name and subtitle, fill the 100-character keyword field without repeats, earn good ratings and keep screenshots clear.
What is app store optimisation (ASO)?
ASO is the practice of improving an app's visibility and conversion in the App Store and Google Play through its title, keywords, description, visuals and ratings.
Who made the App Store listing checker?
The App Store listing checker was built by Flarelit, a digital agency for SEO, AEO and GEO, websites, AI automation, apps, media and social media serving the USA, UK, Europe, the GCC and India.
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